AllLookSame.com

At AllLookSame.com, the visitors are presented with 18 pictures of Asian people, and quizzed on their country of origin: China, Japan, or Korea. We originally created this as a joke, but it developed into a hugely successful site with over one million people registered to take the test. Many websites and news organizations around the world have reviewed it, including New York Times, Le Monde, La Repubblica, Business 2.0, and Memepool. Many researchers have contacted us to obtain a copy of the database. Harvard University invited Dyske to talk about it.