IAVI is a nonprofit scientific research organization that develops vaccines and antibodies for HIV, tuberculosis, emerging infectious diseases (including COVID-19), and neglected diseases such as snakebite. They asked us to help them with rebranding because the needs of their communities had evolved since their inception. In our discovery phase, we interviewed and surveyed the key stakeholders to learn the different aspects of the organization and compiled a report of our findings. We then proposed a tagline and mission statement that best described their shared vision. We also designed a new logo, business card, letterhead, PowerPoint template, and website, complete with comprehensive brand guidelines.

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